Bubble Skincare
While at Bubble Skincare, I led the design and development of both primary and secondary packaging, as well as PR kits, merch, and accessories. I worked closely with the product development team to ensure all packaging was functional and compliant with formula and regulatory requirements. I partnered closely with brand designers to create packaging that clearly communicated Bubble’s brand identity through form, material, color, and graphic treatment. I regularly presented concepts and in-market solutions directly to leadership and the CEO, contributing to broader product line strategy while balancing customer expectations and retailer requirements.
In addition to consumer packaging, I designed and developed a wide range of in-store retail displays— including permanent endcaps, single-use endcaps, and table displays for key retail partners such as Ulta, Sephora, Target, Walmart, Boots UK, and Priceline. When the company’s engineer departed, I stepped in to cover engineering responsibilities, reviewing and approving technical drawings and working directly with vendors on sampling, tooling, manufacturing, and issue resolution. I also coordinated closely with operations and retail teams to ensure products were assembled correctly and delivered on time to Bubble’s warehouses and retail partners’ distribution centers.
Personal Role: Senior Industrial Designer
Brand Designers: Sarah Ray, Keagan Larkins, Ahliyah Kim, Laure Verhulst